Smaaash Launches in DLF Mall of India, Noida

North India’s busiest mall, DLF Mall of India, has Smaaash spread across two massive levels, packed with top-notch simulators and cool e-sports style lounges. From fun cricket simulators to VR bumper cars, the Noida spot has plenty of next-gen experiences plus easy dining options, making it a solid pick for after-work hangouts.

VR games at Smaaash Mall of India
VR games at Smaaash Mall of India
  • Where: A 501, B 504, 4th Floor, DLF Mall of India, Sector 18, Noida
  • Time: 12.30pm – 11.55pm Contact: 91-9999311141

For current pricing, reviews, and whether it’s worth visiting, see our 2026 review

UPDATE: September 23, 2021 — Smaaash Noida Relaunchesat the DLF Mall of India

Gaming and entertainment centre Smaaash re-launches at the DLF Mall of India, Noida, with 60 new games including arcades, virtual reality and their signature popular games like bowling and cricket. It brings together sports, virtual reality, music, and dining, into an interactive and innovative social experience for family, friends, and children. 

Smaaash Noida at DLF Mall of India
Play Cricket at Smaaash Noida at DLF Mall of India

Launched almost a decade ago, Smaaash seamlessly ties Bowling, VR gaming, sports, partying and dining, all into one passionate affair. With the agenda of providing entertainment to all ages, Smaaash has something to offer to everyone. Enjoy some finger-licking food while you get competitive with friends and family aiming to dash those bowling pins in style at the bowling alley.

“Redefining sports entertainment and customer engagement with ground-breaking innovative ideas and novel dining concepts, Smaaash has something for everyone and anyone of any age making it a perfect destination for, kids of all ages. We are happy to be back and bring the city a never seen gaming experience with fresh concepts, powerful simulative technology and innovative design. We hope to bring back the smiles again with our unique and aspirational experiences,” said Shripal Morakhia, Owner, Smaaash.

It houses virtual reality games like  Jurassic Escape, Walk the plank and many more. Head-mounted displays are used to produce an unmatched Virtual Gaming experience for users facilitated by superlative technology & in-depth research by the internal R&D team.

It also includes games like  Finger Coaster, which gives you a virtual roller coaster based experience, Racing games and Smaaash-ing Dance-off.

UPDATE: September 22, 2020 — Smaaash Entertainment is Shutting Down

As per Reuters report –

Smaaash Entertainment is shutting down, according to an internal email and sources in the company, as few choose to hang out in its arcades amid surging coronavirus cases.

The company, which has counted cricket legend Sachin Tendulkar as its brand ambassador for years, operates in more than 40 locations across 19 cities in India and used to be a popular hangout for urban teens and tweens before coronavirus lockdowns and fears forced them indoors.

In a letter to the company’s employees dated Sept. 15 and reviewed by Reuters, founder Shripal Morakhia said, “I am sorry that despite my best efforts I have failed in my efforts to save the company from its premature death.” The email did not give other details.

Smaaash, which offered popular pastimes like bowling, cricket, dance-off and other games, did not get funding from investors, Morakhia said.

He did not immediately respond to Reuters’ requests for comment on phone, email and LinkedIn.

Smaaash’s shutdown comes just months after media reports said the company crossed Rs3 billion in sales in 2019 about seven years after it opened its first outlet.

UPDATE: March 16, 2020 DLF Mall of India notified in the wake of pandemic/COVID-19

“Your well-being is our top priority, and we are taking additional precautions to ensure your safety: PVR, Fitness First, Smaaash, Funcity and Snow World, at DLF Mall of India, will remain closed until further notice.”

SMAAASH Noia at DLF Mall of India shuts down due to Covid 19

Smaaash Noida Launches at DLF Mall of India

Smaaash Entertainment Pvt. Ltd., announced (28th April, 2016) the launch of its sports-centric immersive & interactive entertainment and gaming center ‘Smaaash’ at the newly opened DLF Mall of India, Noida.

Brain child of the multi-faceted Shripal Morakhia, Smaaash presents an unmatched range of games that offer a superlative experience, and combines the best of sports, music and dining into a highly immersive, interactive, innovative and involved entertainment experience.

Smaash Launches in DLF Mall of India, Noida

“Smaaash is a labour of love for me. Every experience enjoyed by a patron is a personal success. At Smaaash we are never satisfied with the latest and the best, the aim is always to go beyond and reach for the stars. We now present the destination that Noida has been waiting for long. We are bringing to the city, a never seen before gaming experience with fresh concepts, powerful simulative technology and innovative design.Maintaining the perfect balance between virtual and real, the interactive experience at Smaaash lets everyone escape to a different world and playout their dreams.” said Shripal Morakhia,Chief Imagination Officer, Smaaash Entertainment Pvt. Ltd.

“Smaaash has constantly upped the ante on providing an immersive experience to people who love sports and wish to have fun beyond the stress of daily lives. Smaaash not only redefines sports entertainment, but also allows one to experience these thrilling activities as a participant. We are now ready with the Noida outlet and it is slated to be smashing as never before!” added Sachin Tendulkar, Brand Ambassador, Smaaash.

The newly opened 50,000/- sq. ft. center is the next link in the chain of the country’s premiere urban sports parks, and boasts of a 360 degree cricket simulator where one can experience first-hand the exhilaration of facing cricket legends like Dale Steyn, Wasim Akram and of course the master blaster Sachin Tendulkar. Football fans in the mood to kick around a ball can challenge the Super-Sonic Goalkeeper while playing Football Super Keeper. Fulfil the need for speed and feel the G-force by trying X2Racing, or alternatively just enjoy friendly banter at the arcade games or at Twilight Ten Pin Bowling.

At Smaaash Noida, one can also immerse oneself into virtual reality technology that is so close to reality that it completely absorbs one’s senses.A mix of motion & positional tracking, virtual reality high definition Head Mounted Displays (HMD), along with a state of the art graphics engine that renders in real time, adds thehigh definition thrill to adventure gaming. Games like WalkThe Plank, Finger Coaster, Fly Max, Face Ronaldo and many more provide for a completely immersive experience and transfer you to a world beyond your wildest imagination.

The launch of Smaaash Noida also commemorates the launch of Mighty Small Café & Bar in NCR. Mighty Small @ Smaaash is the new concept café being launched at all Smaaash properties across the country. The café features a carnival theme with elements that exude fun, joy and vibrancy. A café designed for kids and those that are kids at heart, the idea is to have a place so alive that it reflects life as in a carnival. The bar features a scrabble inspired façade with names of drinks on it for the amusement of the customers. All elements, like the origami birds, 3D animal art installations, red glass panels come together in a beautiful way. The idea is to instantly transport visitors to their childhood, with the carnival themed decor, the huge circus posters, and the red and white seats. This café, with its quirky décor, is designed to bring a smile to anyone’s face and create an Alice in Wonderland sort of a feel in totality.

Mighty Small offers an eclectic range of food and drink options that will tempt every food lover in the vicinity. The perfect complement to Smaaash, Mighty Small presents dishes and drinks that are perfect accompaniments to the exhilarating gaming options, and can be carried across the property floor, as well as an inviting bar and restaurant to relax, indulge in a good meal and great drinks with friends, family and loved ones.

So come May 2016, immerse yourself in the SMAAASH experience…throw worries out of the window put a smile on your lips and “Have a Blast at Smaaash, Noida”

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Disclaimer: The details provided in this blog are for information purposes only. Efforts have been made to check the veracity of these details. However, neither Noida Diary nor Bushra Muzaffar take any responsibility for any error or omission. Check with the concerned person before planning a visit to these facilities.

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