The largest RO Purifier Brand Kent RO has launched its first Kent Experience Zone in NCR. Housed in the Premium DLF Mall of India, the Experience Zone showcases Kent RO’s complete product line, from water purifiers and air purifiers to Kent’s Smart Chef range of innovative kitchen appliances -a first for both the industry and for the brand in India.
The aim of setting up such Experience Zone is to offer users a more convenient way to physically experience and understand the products. This step will further help the brand to establish a direct connect with the consumers and introduce them to the extended portfolio of Kent products where they can enquire, see and understand the innovation behind the brand and the products.
While inaugurating the first Kent RO Experience Zone, Dr Mahesh Gupta, Chairman, Kent RO Systems Limited said,
“Kent has evolved as a new age home appliances brand which offers a healthy lifestyle in today’s fast and furious life. Each product of Kent RO is designed to complement a healthy living and this is what we wish to showcase to our customers.”
Kent RO is planning to launch multiple experience Zones across India and overseas markets.
“Today’s customers are evolving and becoming more involved towards the product they are buying, hence, this is a great way to establish dialogues with these new-age modern customers. The experience centre will also educate the consumers about water contamination and how the Kent Experience Zone will help them in leading a comparative healthy life,” added Dr Gupta.
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