Piaggio Vehicles Pvt Ltd, has opened a brand-new dealership in Sector-63, Noida for its iconic Vespa and sporty Aprilia. The new showroom offers various products under the Vespa, Aprilia SR and SXR range.
The new dealership with 1000 sq ft showroom and 1000 sq ft service workshop, has been designed keeping in mind the lifestyle and premium experience which reflect the Italian heritage of the brands. Equipped with the best customer service, quality and experience, the new dealership aims to reach out to maximum customers in Noida.
Commenting on this occasion, Mr. Diego Graffi, Chairman and Managing Director, Piaggio India expressed,
“The new dealerships resonate with the style quotient of both Vespa and Aprilia brands and would offer its customers extraordinary experience in the area of sales and customer service.”
Mr. Abhay Singh Bhadauria, Director at ARS Automotive Pvt. Ltd. said,
“It is our pleasure to associate with Piaggio and offer their world class, premium products to our esteemed customers. With Aprilia and Vespa, we will also focus on extraordinary service to the aspiring youth, who are not only dynamic but also embrace international culture and are upwardly mobile.”
Piaggio invented the Vespa in 1946. Having successfully established itself in the world-wide two-wheeler segment, Vespa was launched in India in April 2012. The Company has a state-of-the-art plant in Baramati, Maharashtra, where it manufactures the iconic Vespa alongside the Aprilia SR 160 and also manufactures a range of 3 and 4 wheeled commercial vehicles at a separate manufacturing facility in Baramati.
Aprilia was born into racing and is the real sporty flagship brand for Piaggio Group. With 294 Grand Prix races won in Road Racing World Championship, Aprilia holds the record for the most wins of any European manufacturer in the history of maximum motorcycle competitions. These are joined by an impressive 54 world titles: 38 in Road Racing World Championship, 7 in Superbike and 9 in Off Road disciplines.